Modeling agencies are businesses or companies whose sole purpose is to act as model/talent managers. Different modeling agencies offer different services and opportunities to models.
A training agency is like an academy, they focus on preparing aspiring models for the market. A mother agency signs models with the main aim of developing their talent and placing them in different markets. The mother agency scouts, trains, and prepares models for the booking agencies. Booking agencies are established agencies with very good clientele in developed markets, think, Elite Model Management, or Wilhelmina Models.
HOW MODELING AGENCIES WORK
A modeling agency is a business, it, therefore, must have an income stream; so how do modeling agencies make money?
Modeling agencies strive to get work for models that are signed by them, charging a commission ranging from 10-30% (depending on the market) from the model’s payment. Why do they do this? The agency has spent time and resources to scout, train, prepare and find work for the model. This process involves a model scout, a trainer, a manager, and a booker, all of whom have to be paid for their services.
Modeling agencies will sign models who have a lot of potential of getting booked by their clients. You can be a good model, but not for a certain agency because they do not see any of their clients booking you. Rejection is part and parcel of the process, expect it and don’t take it personally.

Applying to modeling agencies needs you to do the following:
1. RESEARCH
There are numerous modeling agencies in the world and in Kenya, finding the right one will take a bit of research and consultation. Start by writing down what type of modeling you want to do and where you want to go with your modeling career. (If you do not know the types of modeling, purchase our Beginners Guide)
The next step is to search for modeling agencies near you. Most credible modeling agencies will be listed on google, from this listing, you can access their website and social media handles. Visit their website or social media handles, look at the services they offer against where you are in your career and where you want to go.
Some agencies tag their models on the photos they post, approach one or two models, and ask them about how their experience in the agency has been. This will help you narrow down the agencies you may want to work with, based on work ethic and the number of models they have already signed.
Lastly, find out the application process. Different agencies have different calendars, some agencies cast throughout the year while others in specific months. Some agencies prefer online application while others prefer to cast physically. This is purely based on the business model and or company preference. This information will always be on the website.
2. APPLY
ONLINE APPLICATION
Many agencies that are constantly scouting for fresh faces, use this method. On the menu bar, will be a “GET SCOUTED” link, which when clicked presents an application form. Go through the requirements, making sure you have the right attachments before you start filling in the form.
Following instructions and being honest is a form of self-respect. Do not lie on the application forms, especially about your height and measurements. Many agencies will ask for polaroid images, ensure you have good images. Applying to a modeling agency is like applying for a job, the requirements might be different, the professionalism should be the same. (To learn more about polaroid images, click here)
EMAIL APPLICATION
This is common with agencies that have a casting on specific months and require models to apply online prior to physical casting. Casting information is always on the agency’s website, and where an agency does not have a website it is imperative that you send an email.
Your application email should be professional. Ensure you have the subject section filled in, introduce yourself and submit your polaroid images (5 maximum). Avoid sending DM’s or WhatsApp messages unless an agency has indicated these platforms as official communication channels. Ensure to send your email within working hours. Feedback from agencies can take between 3 to 7 working days.
PHYSICAL AUDITIONS
These are most common in Kenya. Many modeling agencies prefer this as a casting method because they get a chance to interact with the talent. Modeling is no longer just about looks, personality and work ethic play a major role nowadays. For more in-depth information about physical auditions, click here.
Velour Model Management auditions take place only once a year in January. We post audition dates and requirements in December of the previous year. To stay up to date on our activities, subscribe to our newsletter below and an email notification shall be sent to you every time we post new information.
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VELOUR MODEL MANAGEMENT
Applying to modelling agency
MODEL MANAGEMENT
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Hi,my name is Susan and would like to join your modelling agency..
Yes I would like to join
Hey I’m Aleer,I would like to join
Yes l would like to join
Hi my name is everyone mbaiza I would love to join modeling agency.
I’d like to join modeling.
You can join our modeling classes by sending an email to academy@velourmodels.com
Intake is every month.
Hi how is the process of joining the academy?
Hi, Send an email to academy@velourmodels.com
Thank you
Hey am 19yrs old and I would like to join ur agency
Can i join
Hi my name is James and I would like to join your modelling agencies
Applying as a face model
I would like to be one of the best models, and through you I know I can,
Hello ,guys my name is Mark wished to apply to be a model at your model agency
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Not me exactly it’s my kid who is 15 yrs
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I would like in joining your agency.am 21 year old to be a model was my dream but ever since my mother passed away it was shuttered but I want to make my dream true
Am really interested in modeling but it’s seems like no one needs me heart breaking
Hi,
I’m interested in modelling,, please let me know if you are taking in .
Thank you
I would like to join your academy.
Hi my name is Lucy
Would like to join modeling
Hey,is it possible for me to join the agency now,or do i have to wait until next year?
Velour Model Management auditions take place only once a year in January. We post audition dates and requirements in December of the previous year. To stay up to date on our activities, subscribe to our newsletter below and an email notification shall be sent to you every time we post new information
Velour Model Management auditions take place only once a year in January. To stay up to date on our activities, subscribe to our newsletter below and an email notification shall be sent to you every time we post new information
I really like to be a model.
I like your website and the business too
Is it possible to join your agency?
Good Day,
Auditions are once a year in January
https://www.velourmodels.com/velour-models-2021-auditions/
Thank you
Hi my name is Nellie l would like to join modelling
I look forward working with you promise to do my best
am hoping to work with you soon
Looking forward to working with you soon as well.
Thank you
I would like to join Velourmodel.
I would like to join the modelling group
Hi my name is marial
I want to be a model 😍
I would like to join the agency. I really like to dress up and make myself look stunning.
hello
Thank you for the opportunity
I have a question
what happen if some details in the application form got some errors
Kindly help, i messed up on Name detail.
Thank you
Hi I am Mercy an upcoming plus size model and I would love to join you amd be part of this beautiful team
Hi..I would love to be part of your agency …what are the requirements?
https://www.velourmodels.com/velour-models-2022-auditions/
Bojour, my name is lynet and I would love to work with you in the coming years .hope you will accept I will keep on trying, thanks.
Hello, Am under 18 but would like to work with you .just give me the day ,time and requirements. Thank you
I believe am ticking all the requirements in male models. I want to persuade my career in model and fashion.
My name is jacky would love to work you
Hey my name is Jane,
My height is 5’9 and I would like to join your modeling agency,thanks
Hi my name is Abe
Am really interested in model so please give me chance
My name is Trizah.my question is should I be tall so as to be a model?
How do I know the field to specialize in as in what type of model I should apply for.?
Book a career consultation session with our experts and have these questions answered.
Send an email to admin@velourmodels.com to book your session
Hi my name is evalyne mukiri,and I would like to join your modeling agency.when is your intake please?
We only offer modeling classes.
Intake is every month.
Download the fee structure from this link: https://www.velourmodels.com/velour-academy/
I like this VM how can i join in
Hi, am Nancy Ogendi Interested in modeling and I would like to join.
Hello I’m jiva black beauty and upcoming model I woul love to work with you
I would like to be your face model and also a runway model hope to get the opportunity to work with you
Hello my name is Bridgit Mukami from laikipia county a mutual friend referred me to VM. How do I join?
Hey dear velour models. I would like to thank you for the opportunity.
And also i would like to join because I know their is opportunity for me. I have a height of around 6 , slender. Hope you will get to see me. Thank you am from Nairobi.
Hello Velour models,
I’m Faith Akamais from Turkana county but currently in Nairobi, would like to join and work with you guys.
Thank you
Hi hope you’re doing great…I want to join modelling agency…this has been my dream since..thank you 💗
Hello hope you are doing fine. Am vallary avudu, am 21 years old and I would really like to join you in modeling. Kindly consider me, thankyou.
I would like to get the job
I would like to join your agencies
I would like to join it has been a life long dream and i hope i would get a place in your agencies
I want to become a model
Hello, I’m uhuru ndaisi from mukuru kwa njenga nairobi. My dream is to be an international model. Consider me to fulfill my dream. Thank you.
Hi i would like to join modeling please give me a chance
I belive dreams comes true
Little Oak Garden in Githioro Centre along the Nakuru-Dundori highway is a beautiful site for actors to do some of their acting sessions.Photos are available upon request.
Email: littleoakgarden@gmail.com
Phone: 0748840033
Contact Person: Nicholas Ng’ang’a (Founder/CEO)
I am really looking forward to work with you please consider me I will appreciate
I think I make the best In this industry give me a try
Hello, am Munyua.
I’d like to learn more on the specifics of your agency, like what criteria gets people chosen regardless of the modeling type.
Hello I am Daniel I would like to join please